Becoming the Undisputed Number One for Quality
From raw materials to finished goods, global trade runs on containers – and, increasingly, on data. Every movement, delay and decision is shaped by information and the intelligence built on top of it. At Hapag-Lloyd, data and AI are becoming the backbone of a more reliable, transparent shipping experience. Yet turning data into real value is anything but simple. This audio story takes you inside the world of intelligent systems, real-time insights and the people shaping them. How much can be automated – and where does the human touch still matter most?
Step behind the scenes and discover how Hapag-Lloyd is redefining what quality means in a digital age.
The Minds Behind the Technology
Steering data and AI at Hapag-Lloyd
Florian Heinemann is Managing Director Data Insights & AI. With a background in mathematics and data science, he has spent many years building data-driven organizations. At Hapag-Lloyd, he leads the development of data platforms, analytics and AI solutions that support smarter decisions across global shipping operations.


Florian Heinemann is Managing Director Data Insights & AI. With a background in mathematics and data science, he has spent many years building data-driven organizations. At Hapag-Lloyd, he leads the development of data platforms, analytics and AI solutions that support smarter decisions across global shipping operations.

Mateusz Linda is Head of AI at Hapag-Lloyd. With a background in computer science, he has spent over a decade working at the intersection of technology and business. Since joining Hapag-Lloyd in 2020, he has built the company’s Robotic Process Automation (RPA) capabilities and now leads the development and application of AI across global shipping operations.
Photos by: Thies Rätzke Images, Hapag-Lloyd AG
Text and interview by: Lisa Wagner, Anne Krege

